Scoop Monkey Content Guidelines

Most of us learned how to play nice in kindergarten, but for those who need a refresher course, we've put together these definitions and general guidelines on how to contribute useful Scoop Monkey™ content. What is content? Words mostly, and contrary to the old nursery rhyme about sticks and stones, words not only can hurt, they can get you into legal trouble. None of us want that, so take some time to learn a few new words and the Scoop Monkey rules of the road.


  • Content: Ratings, Red Flags, and Scoops, both on you and by you. Ratings are quantified between one and five with five being great. Scoops are written comments. Red Flags are also content, as they are a way for you to notify another company of a serious infraction you believe needs their immediate attention and redress.
  • Inappropriate content: Colorful language and imagery can be an effective way to get your ideas across, but threats, cursings, harassment, lewdness, hate speech, and other displays of bigotry are unwelcome at Scoop Monkey and just make the source of that kind of language look, well, unprofessional at best.
  • Conflicts of interest: Your contributions should be unbiased and objective. For example, businesses and their employees shouldn't write reviews about themselves.
  • Promotional content: We encourage building up your business profile page, but we generally frown upon promotional content in the reviews. We are already drowning in commercial noise — let's not add to the volume here.
  • Relevance: Please make sure your contributions are relevant and appropriate to the original purpose of Scoop Monkey, which is to help you manage your reputation before someone manages it for you. For example, reviews aren't the place for rants about politics and other matters that don't address the core concerns of a typical professional in the freight industry.
  • Privacy: Don't publicize other people's private information. It just isn't cool, and it could bring trouble you don't want. Avoid making personal attacks and posting people's full names, personal phone numbers and email addresses.
  • Intellectual property: Don't "borrow" content from other sites or users. We want to hear your voice, not someone else's, so please write your own reviews in your own words.

Rules of the Road

Write about what you know first hand, that is, from a personal experience and not something you heard second or third hand. Don't become part of the rumor mill. Write about what you know and not what you heard. Use your own words. Remember what your Mom probably taught you: Treat others how you would like to be treated.

Say what you mean, mean what you say, but don't say it mean. Be clear, factual, professional, and don't embellish your story for effect. And beware — your right to freedom of speech does not extend to defamation and libel, as there may be legal consequences for posting false information.

Avoid foul, abusive language or inflammatory language, including common cuss words, and you know what they are. If you don't know, ask your mother and she will tell you. If you need a colorful word to convey your passion, let us suggest you become familiar with the words dang, shoot, darn, fudge, and heck.

Check your facts, and check them again, before you post. If in doubt, hold off. Like a good newspaper reporter, your contributions to Scoop Monkey will be most effective if they are factual.

Use Scoop Monkey to resolve problems, not make them worse. We provide a forum for you to do this, but don't forget — you can always pick up the phone.

Respond quickly, especially if you get a Red Flag. The more quickly you act on a Negative Rating, Scoop, or Red Flag, the more likely you are to resolve it to both party's satisfaction. Don't allow problems to fester.

Keep in mind the world is watching. Well, maybe not the whole world, but certainly all the Scoop Monkey users who are checking the site for relevant, up-to-date info about the freight industry. Behave accordingly.

Still have questions?

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